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Why Use a Blog for SEO?

A blog is your quickest path to top search engine rankings

It used to be where you could just build a static html site, stuff keywords throughout the title, description, and keyword tags in the code, and you’d be able to rank for those phrases. However, Google’s algorithm is changing from the days of old. Google.com, [...]

A Blog Gives You a Voice

A blog gives you a voice – a platform – a place to show your prospects and customers just how much you know – a place to start conversations – conversations that lead to building credibility, trust and customer loyalty.

If you have ever struggled with how to effectively communicate with your customers – perhaps alert [...]

Is a Blog Right for You?

Blog readership jumped exponentially in the last year according to a Pew Internet and American Life study. Forrester Research reports that 64% of U.S. advertisers indicated that they would advertise in blogs and 57% would place RSS ads.

Start a blog focused on a specific niche to raise search visibility, create page 1 search results over [...]

Web 2.0 is Transforming the Marketplace

Web 2.0—more than just the latest technology buzzword, is a transformative force that’s propelling companies across all industries towards a new way of doing business characterized by user participation, openness, and network effects. These digital platforms and capabilities are transforming the ways in which consumers experience advertising. What’s more, they are dramatically reshaping the relationships [...]